We believe in importance of accurate data and its importance to in helping marketers to arrive at right decisions.
However in our cumulative experience of 60 plus years of experience in Market research we have come across various challenges, some of them are as:
Traditional data collection methods, temporary field interviewers, unorganized data collection team , insufficient remuneration and hence inapt skills doing the job.
Lack professionally qualified interviewers also result in poor and unprofessional, untimely work and practices. In the midst of all the above challenges companies have been smoothly operating and doing business.
However our Leadership had different plans. They seized the idea of continue working the same way and so Aeon Research was born. The one thing that was certain was that we will not carry any of the above baggage beyond; they had to go so we set them free and took our Right foot forward in the desired direction.
We at Aeon stick to the main point that Accurate data delivery is and will always be our prime focus and all the hindrances in it way will be overcome following:
Systems & Processes
We are working with the vision to retain the best of the present MR concept and bring in our new approach o deliver best services. The idea is to get the best quality professional be retained for work through fixed salary and get over the concept of pay per work freelancer, even at the interviewer level.
All talented individuals should be given opportunity to enhance and brush their skill through training and knowledge enhancement. Do the right hiring for right project, those really interested to do the particular project and hence eliminate the drop put ratio in the mid way. We plan to establish our own panel of mystery shoppers and moderators. Further certifying and providing equipments to all mystery shoppers and qualitative moderators.
We are also ensuring that the team across the country is well looked after with the leadership team available to them and hence they are present at all the center across the country. Our well experienced and knowledge HR team to take care of the above mentioned task.
EXPERIENCE, INNOVATIVE & OUT OF THE BOX APPROACH, BELIVE AND INDENTIFY OURSELVES AS SOLUTION PROVIDERS, PROFESSIONALLY QUALIFIED, CHALLENGE GRABBER AND OUR DEDICATION TO QUALITY WORK